Google have announced they will be removing accelerated delivery for daily spend. The news broke recently as Google reported preference to using standard delivery. This change is due to come in on 17th September. But what exactly does this mean for business’ ad spend? Well, to start to answer this question we need to explore … Continue reading PPC News: Say Goodbye to Accelerated Delivery
You may have heard a variety of responses to the question, “how long will it take to see results from SEO?” Well, let me respond with this question; how long is a piece of string? We have seen results within a couple of weeks of working on a site’s SEO (search engine optimisation). We have … Continue reading How long does SEO take to work?
Lost in digital marketing? Baffled by jargon? Don't despair… here is a simple guide on ‘keywords’ What are keywords? In simple terms ‘keywords’ are the words, terms and phrases that you want to show up for when people type a query into a search engine to find products, services and information that they are looking … Continue reading The Beginner’s Guide To Keywords
Where has the time gone? We have already reached the sixth month of 2019, but what else does the year have in store? We *should* be in the swing of our summer months but we seem to still be walking around wrapped in coats and holding umbrellas to dodge the great British weather. Having said … Continue reading Alix Digital’s 2019 So Far
Bad news for anyone hoping to produce a Google Ads report for the last month. Unfortunately, advertisers have been met with the following notification within their Google Ads interface; ‘Reporting Issue - Google Ads reporting for April 30 and May 1 (Pacific Time) is incorrect. We will update this message when the issue is resolved … Continue reading Google Reporting Issue – 30th April & 1st May 2019