SEO and PPC News, Hints & Tips From The AD Team

Want to know what’s going on in the world of digital marketing or looking for some hints and tips that might help you?

Our blog may be just what you’re looking for. Read our posts below to learn more.

Uncategorized

How Is Tech Disrupting The Digital Marketing Industry?

How Is Tech Disrupting The Digital Marketing Industry? Guest post by Career Karma The digital marketing industry evolved from traditional...
Read More
Uncategorized

Google Passes on 2% Tax to its UK Advertisers

From November, businesses advertising on Google Ads (formerly AdWords) will be charged an additional 2% of their click costs. For...
Read More
Uncategorized

Negative keywords for Covid-19

With all Google Ads and Microsoft Ads (Bing Ads) accounts, it’s not just important to identify the keywords you do...
Read More
Uncategorized

Should you be doing SEO for misspelled keywords?

Keywords are at the heart of an SEO (search engine optimisation) project. It can often take a lot of time...
Read More
1 Reply
Uncategorized

Alix Digital Helping Charities Get The Free $10k A Month Google Ads Grant

Google Ads offer charities and non-profit organisations a $10,000 per month grant to spend on their advertising, no strings attached....
Read More
Uncategorized

PPC News: Say Goodbye to Accelerated Delivery

Google have announced they will be removing accelerated delivery for daily spend. The news broke recently as Google reported preference...
Read More
Uncategorized

How long does SEO take to work?

You may have heard a variety of responses to the question, “how long will it take to see results from...
Read More
Uncategorized

The Beginner’s Guide To Keywords

Lost in digital marketing? Baffled by jargon? Don't despair… here is a simple guide on ‘keywords’ What are keywords? In...
Read More
1 Reply
Uncategorized

Alix Digital’s 2019 So Far

Where has the time gone? We have already reached the sixth month of 2019, but what else does the year...
Read More
Uncategorized

Google Reporting Issue – 30th April & 1st May 2019

Bad news for anyone hoping to produce a Google Ads report for the last month. Unfortunately, advertisers have been met...
Read More
Uncategorized

The Impact Snow Has on Online Consumer Behaviour

Snow Joke or N-ice Opportunity? How Does the Snow Affect Consumer Behaviour? The UK is set to fall under a...
Read More
Should I Be Using Bing Ads?
Uncategorized

Should I Be Using Bing Ads?

With its instant results, clever insights and engaging features, it's no surprise Google AdWords is so irresistible to businesses looking...
Read More
What To Do If Someone Is Bidding On Your Brand Terms
AdWords

What To Do If Someone Is Bidding On Your Brand Terms

You’ve just noticed a competitor is bidding on your brand terms, what do you do now? Competitor bidding is on...
Read More
Quitting Your Job & Starting Your Own Business – Here’s What I Learned
What's Going On

Quitting Your Job & Starting Your Own Business – Here’s What I Learned

Last week I handed in my notice to quit my full-time job as a Digital Marketing Consultant, so I can...
Read More
Where Did My AdWords Account Go?
AdWords

Where Did My AdWords Account Go?

If you’re reading this from 26th March 2018 onwards, it may be because your AdWords account has been retired by...
Read More
7 Deadly Sins of an AdWords Campaign
AdWords

7 Deadly Sins of an AdWords Campaign

Bloggers, influencers and experienced marketers could talk for hours about how to make PPC work well, but what makes a bad PPC campaign?
Read More