PPC For Recruitment Companies

Pay-Per-Click For Recruitment Companies

It’s no secret, recruitment is a notoriously competitive market. With that in mind, you may be wondering how you can stand out from the crowd and get new great clients.

Our PPC (pay-per-click) services are designed to help you do just that. We have a great track record working with recruitment companies to help them grow by driving excellent, qualified traffic to their website that converts into real clients.

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PPC For New Recruitment Clients

We both know that getting new clients for your recruitment business is where the real money is. 

Your staff are likely to be well aware of how tough it can be to get new clients on board. This is where PPC can be a real help.

By bidding on terms that suggest the person is looking to use a recruitment company, you can be sure that the traffic coming from these ads will drive people who are ready to find a company just like yours without the need to ‘warm them up’ as a lead. This can work significantly better than other marketing methods as you are in front of the right people at the right time.

get more clients with ppc for recruitment

PPC For Candidates

If you are looking to find the best candidates for your recruitment drive, PPC can be a huge help.

We understand that the job market has 2 types of candidate: active and passive job seekers. We also understand that it’s not always those actively looking for a new job that are the best fit for the job.

This is where pay-per-click campaigns can be exceptionally useful. These campaigns can help drive the best, most qualified candidates to your site with enticing ad copy that excited the the candidate and encourages them to apply.

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Our PPC Services

google ads for recruitment

Google Ads For Recruitment

social media ads for recruitment

Social Media Ads For Recruitment

display ads for recruitment

Display Ads For Recruitment


Bing/Microsoft Ads For Recruitment


Remarketing For Recruitment


Digital Marketing Training & Consultancy

How it works

The first step is research. In this phase we will conduct research into your target market, identify the best targeting options and/or keywords and the average costings involved. We will also use this stage to conduct competitor analysis as well as writing ad copy.


Once we are happy with the research and confident we know how to get you the results you would like, we will build the account and get the ads running.


Every month (or more) we will send a detailed report which analyses the results you have had, the work we undertook and how this impacted results and what we plan to do next month to improve the results further.


To get started, simply get in touch to discuss your requirements and goals.

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Don’t Just Take Our Word For It…

Recruitment Companies Supported
Average Leads Per Month
Average Cost-Per-Lead

Frequently Asked Questions

I don’t want ads for candidates, can I have ads for new clients only?

You can indeed. We understand that you may want to focus on just one area or a smaller number of niches. This is where PPC can really help. We can run campaigns that focus solidly on that one area to drive what’s right for you.

Over time, if you want to focus on other areas, we can add these in too.

Will I be held in a long contract?

Absolutely not. At Alix Digital, we don’t use minimum-term contracts. We’re delighted to say that our clients stay with us because they want to and can see the difference our work makes.

Do I have to spend a fortune?

Not unless you want to! Our aim is to get the best possible results for your budget. If you’re not sure how much you should be spending on your ads, let us know what your goal is and we can let you know what we think it will cost for you to achieve it.

Do you offer LinkedIn Ads?

Yes we do. This is an area we can help you to improve or simply run it for you. 

LinkedIn ads can be very expensive and it’s important to get it right. It is also a hugely profitable platform to find companies that need recruiters just like you.

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